Graphic Design for famous Formula 1 driver Charles Leclerc's social media accounts as part of a social media channel management contact through the agency Magnet.
KPI RESULTS:
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64% Instagram follower growth (+3.8M), January 1 - December 31, 2022*
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80M Reels Plays, January 1 - December 31, 2022
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Average engagement rate of 11% on Instagram, January 1 - December 31, 2022, peaking at 28% and making Leclerc one of the best performing athletes on Instagram in 2022
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No. 2 most followed driver on Instagram, 2022
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70% of Instagram followers aged 18-34**
Magnet, 2022